WaterTower Plaza

Retail Shopping Center in Leominster, MA

WaterTower Plaza is a regional shopping destination located in North Central Massachusetts and draws an estimated 6,400 visits per day and 2.3M+ visits per year. Comprising 284,757 square feet, the center is anchored by a lineup of national retailers including T.J. Maxx, Petco, Michaels, Ocean State Job Lot, The Paper Store, and Barnes & Noble. The center is surrounded by an affluent population with an average household income of $82,000+ within 5 miles.

The redevelopment project includes repurposing the former Shaw’s with a 46,000-square-foot grocer and additional retailers, along with center enhancements including new patio areas, façade and parking improvements.

Additional Resources

Photo of Marc Newman

Marc Newman

VP, Re/Development

New York


Conceptual Design Disclaimer: The drawings and images are contemplated to represent design intent and concept only. They are presented at an illustrative level and only to convey overall vision of the project. All design assumption may be re-evaluated as the project progresses to address stakeholder comments/approvals. Lastly, the information contained within these documents are confidential and only information for the intended recipient and may not be used, published or redistributed without the prior written consent of Brixmor Property Group.